August 17th, 2009
After quite a bit of deliberation, we decided to take a step away from Tumblr and to employ Wordpress as our primary weblog for the studio. We truly loved our time with Tumblr, but honestly, we realized that we had outgrown it and for various reasons, we needed a publishing platform with a bit more power and options.
Perhaps the main impetus for getting us to make the switch was for the Search Engine Optimization benefits. We have been concentrating heavily on improving our organic search results as a company, and we realized what we were missing by having to push our readers to an external site to read our posts was having, in our opinion, a negative effect on those results.
As of today, we are officially moved over to Wordpress and all of our content has been migrated. We have kicked the tires and bit the nickels and we’re happy with our new little e-Smith Corona.
Tags: eljl, web design, Web Development, weblog, Wordpress Migration, Wordpress Skinning
Posted in Business, News, Projects, Web Development, Writing, eljl | Comments Off
June 23rd, 2009
We’ve finally gotten around to dropping in our html and xml site maps. This is something that’s been on the list for awhile, and has finally rose to the top of our lengthy to do list.
If you’re not quite sure what an xml site map is for then just know that it help search engines like Google and Yahoo! to crawl and index your site much faster and with greater efficiency. It’s kind of like giving a search engine the keys to your house and letting them come over whenever they want to raid the fridge.
If this sounds interesting to you and you want to create your own xml site map, then check out xml-sitemaps.com. They’ll create several different flavors of xml site maps for free (up to 500 pages). Once generated, the maps can be uploaded to sites like Google and Yahoo!, which will help with your site’s SERP.
Tags: eljl, site map, web design, Web Development, xml
Posted in Web Development, eljl | Comments Off
May 6th, 2009
It looks like Helvetica Awards just spied our little sticker project and gave us a nod. Hooray. Yes, if you would like stickers we are in the habit of sending our little loverlies out for the price of one SASE. Just drop us a line on our contact page, and we’ll give you the addy.
Tags: eljl, Graphic Design, Helvetica, Helvetica Awards, Product Design, Self Promotion, Sticker
Posted in Graphic Design, Press, Projects, eljl | Comments Off
